Monday, 9 December 2013

Strategy for Good: Inspiration and advice for young social entrepreneurs

The goal of the initiative, called “Strategy for Good”, is to make it easier to young social entrepreneurs to develop  a strategy and produce  an effective business plan, through a mentoring program, at no cost to all selected applicants.

The initiative that was  launched by the Costas Kataras Organisation ,  supports young social entrepreneurs - involved in the marriage of good business principles with the desire to solve social problems, improve the environment, and empower communities- that need advice and / or  mentoring in order to develop proper Strategy and/or Business Plans. Applicants could send email to:

Wednesday, 30 October 2013

Shareholder value as an excuse to dodge taxes?

At first glance, you would think that the CEOs of taxophobic U.S. corporations and our less-than-stellar leaders in Washington have nothing in common. But you'd be wrong. What they share is a lack of shame and an excess of narrow thinking, says FORTUNE. Read more here.

Crafting powerful strategies, the McKinsey way

The essence of strategy is making wise choices about where and how to compete. In this series, McKinsey examines the dynamics of crafting powerful strategies and mobilizing resources to make them happen. The leading strategy consulting firm explains how strategic thought has evolved and where it is headed. Read the series at McKinsey.

Sunday, 6 October 2013

How EU leaders can reinstate democracy and a debt- free Europe

Perhaps the main reason for the current economic crisis is that bankers, starting first in the US with its arrogant  and greedy capitalism, took  control  also in Europe of the real power and decision making from the society and the politicians, establishing the financial tyranny of  our times. As a result, the social construct  of Europe , its welfare system and living standards  all collapsed .
How society could take again control and EU leaders to reinstating democracy, justice and equality in Europe?
The answer is very simple : bankers and all financial transactions should be subject to a fair VAT tax for all their business. If a 10% VAT is applied as a Financial Transaction Tax (FTT),  all the debt of the EU will be erased  from the revenues of this  tax in just 12 months!!
Look in three simple calculations how this works, based on analysis and data provide by the Costas Kataras Organisation ( )
# EU GDP : 13 trillions
# Financial Transactions (FT) in EU: 700% of EU GDP or 100 trillions 
# 100 trillions in FT   X 10% VAT = 10 trillions
 The EU total debt is  at 85% of  GDP or 10 trillions and could be erased in almost one year !!
When a small farmer in Catalonia and a souvlaki restaurant in Crete pays VAT at 15% to 25%  levels, its  only fair for the bankers to pay their share . Besides, as studies suggest, this creates a more  equal and healthier society, for the long term  benefit of all. Including arrogant bankers and greedy hedge funds managers.

( The possible argument that financial transactions are “investments” and not products/ services has been further weakened  after the economic crisis,  and it is not even  worthy of a detailed analysis and debate.)

Saturday, 28 September 2013

A New Era of Leadership in the Best Global Brands 2013

Interbrand, the world’s leading brand consultancy, publishes Best Global Brands on an annual basis, identifying and examining the top 100 most valuable global brands. With Apple claiming the top position this year, Google jumps to #2 and Coca-Cola, the brand that held the #1 position for 13 consecutive years, moves to #3. This year, the total value of all 100 Best Global Brands is USD $1.5 trillion -- an 8.4 percent record increase over the total value of the 100 Best Global Brands in 2012.
In addition to identifying the top 100 most valuable global brands, this year’s Best Global Brands report also examines the evolving role of leadership as it relates to brands. Interbrand contends that leadership must now be shared. CEOs, CMOs and consumers all have the power to drive the value of the brands they manage or admire.

“In today's global and social media-obsessed marketplace, brand leaders recognize the need to be highly collaborative,” notes Frampton from Interbrand. “The top 100 most valuable global brands are unlocking their value by participating, listening, learning, and sharing – and not just with leaders from within their organization, but with consumers too. Brands that learn to think differently about the role they play in consumers’ lives – and how to fulfill that role – have an opportunity to change the world in ways they never imagined.”

Monday, 15 July 2013

Max Keiser: We live in the age of "financial tyranny", orchestrated by the " banksters"

Some call Max Keiser a 'traitor' but America's most outrageous political pundit is about to become the most widely watched newscaster on the planet. His most popular outlet is The Keiser Report, on Russia Today (RT), and its international viewing figures, as Keiser (not a man plagued by self-doubt) isn't slow to point out, are huge. I am pro-capitalism and I am pro-free market, he says. But what you have now is not capitalism. It is a state- controlled, command and control, centralised politburo. The must read interview in The Independent, here

Wednesday, 3 July 2013

Creative for Good:How to make easier public service campaigns

The goal of the initiative, called Creative for Good, is to make it easier to produce effective public service advertising campaigns on issues like health, education and the environment. Creative for Good is being introduced by the World Economic Forum in collaboration with two partners: the Advertising Council, the nonprofit organization that oversees the creation, production and distribution of public service campaigns in the United States, and Ketchum, a public relations and marketing communications agency that is part of the Omnicom Group. See more here .