Antibusiness sentiment is nothing new. Yet mending the
rift between big business and society isn’t merely a worthy goal—it may
represent a new frontier of competitive advantage, profitability, and
longevity for today’s organizations. In
Connect: How companies succeed by engaging radically with society
(PublicAffairs, March 2016), L1 Energy chairman and former BP chief
executive officer John Browne, McKinsey’s Robin Nuttall, and
entrepreneur Tommy Stadlen offer a practical blueprint for reconciling
companies and communities. Read more about this topic from McKinsey
here .
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